Sales resources for better sales teams and everyday reps
Practical writing for founders and sales leaders on coaching, onboarding and building a sales system that lasts.

Why sales training alone does not stick
Workshops fade within weeks. The content is usually fine; the container is not. What the forgetting curve means for sales teams, and what actually changes behaviour.
Read the article
How to build a sales system for a 5 to 20 rep team
The 6 parts of a sales system, in the order to build them, what changes on an Asian sales floor, and how to tell which part is broken on yours.
Read the articleFind the sales bottlenecks holding your team back
You describe your sales setup. We tell you which of the 3 obstacles you are actually dealing with, and whether what we have fixes it. If it does not, we will say so on the call, and you will still leave with the diagnosis.